Michael Kors - SS 23

Fashion Show Summer/Spring 23

MICHAEL KORS asked us to produce a social media campaign for their summer/spring 2024 collection show. They came up with the idea to show NYC in full bloom. We started with some flower setups in Houdini and Cinema4D to show the full beauty of bougainvillea flowers. After we developed the core setup we started to let everything bloom. Single flowers, growing ones, until we fully covered whole NYC.

Making of